Language Encounters in Public Parks: Mapping the Linguistic Landscape of Davao City, Philippines
spjrd-september-2025
PDF

Keywords

linguistic landscape
multilingualism
content analysis
Indigenous languages
Davao City public parks

How to Cite

Pil, P. M., Ingilan, S., Olmedo, K., & Ali, A. (2025). Language Encounters in Public Parks: Mapping the Linguistic Landscape of Davao City, Philippines. Southeastern Philippines Journal of Research and Development, 30(2), 137-164. https://doi.org/10.53899/spjrd.v30i2.1289

Abstract

As the most visible expression of language in everyday life, the linguistic landscape (LL) captures the interplay of a community’s linguistic diversity, sociocultural dynamics, and underlying language policies. While there is growing interest in these dynamics in both global and national contexts, LL often goes unnoticed and underexamined in local contexts, such as public parks in Davao City, Philippines. Thus, this study explores the linguistic landscape of Davao City public parks, which plays a crucial role in shaping identity and social interaction in the city. The researchers examined the types of signs, the languages or codes present in the signs, and their functions within the nine parks across downtown Davao City. Employing qualitative content analysis, the findings reveal that top-down signs were structured and standardized, while bottom-up signs were informal and diverse. Regarding the codes, the signs were displayed in English, Cebuano, Filipino, Spanish, and Japanese, and were either monolingual, bilingual, or trilingual, serving both informational and symbolic functions. The interaction between the informational and symbolic functions of signs illustrates how language operates as both a tool for regulation and a marker of identity in public recreational spaces. The study highlights how signs serve both regulatory and identity functions in public spaces, thereby recommending the inclusivity of signage policies that enhance cultural representation, particularly of indigenous languages. This research contributes to the understanding of the role of multilingualism in public spaces, identity, and accessibility.

https://doi.org/10.53899/spjrd.v30i2.1289
PDF

References

Abbas, J. H., Abdul Samad, B. M., Imam, M. H. M., & Berowa, A. M. C. (2022). Visuals to ideologies: Exploring the linguistic landscapes of Mindanao State University Marawi Campus. Lingua Cultura, 16(2), 187-192. https://doi.org/10.21512/lc.v16i2.8406

Abdullaev, Z. (2023). Unveiling the dynamics of Sociolinguistics: The interplay of language and society. https://doi.org/10.13140/RG.2.2.26602.29126

Alburo, D. M. M. (2022). Societal language dominance of covid-19 related signs in the linguistic landscape of a southern Philippine city. Jati Journal of Southeast Asian Studies, 27(2), 73–100. https://doi.org/10.22452/jati.vol27no2.4

Ayton, D. (2023). Chapter 5: Qualitative descriptive research. Open Educational Resources Collective. https://tinyurl.com/54s8nawp

Ben-Rafael, E. (2009): A sociological approach to the study of linguistic landscapes. In E. Shohamy & D. Gorter (Eds.), Linguistic landscape: Expanding the scenery (pp. 40-54). Routledge.

Ben-Rafael, E., Shohamy, E., Amara, M. H., & Trumper-Hecht, N. (2006). Linguistic landscape as symbolic construction of the public space: The case of Israel. International Journal of Multilingualism, 3(1), 7–30. https://doi.org/10.1080/14790710608668383

Bengtsson, M. (2016). How to plan and perform a qualitative study using content analysis. NursingPlus Open, 2, 8-14. https://doi.org/10.1016/j.npls.2016.01.001

Dreisbach, J. L., & Demeterio III, F. P. A. (2021). Language use and preference in the multilingual context of Davao City, Philippines. Studies in English Language and Education, 8(1), 313-327. https://doi.org/10.24815/siele.v8i1.18454

Demeterio III, F. P. A., & Dreisbach, J. L. (2017). Disentangling the Rubrico and Dolalas hypotheses on the Davao Filipino language. Recoletos Multidisciplinary Research Journal, 5(2). https://doi.org/10.32871/rmrj1705.02.01

Eclipse, A., & Tenedero, P. P. (2018). The linguistic landscape of Manila Central Post Office: A macro-linguistic analysis. Asian Journal of English Language Studies, 6, 158–178. https://doi.org/10.59960/6.a6

Fakhiroh, Z., & Rohmah, Z. (2018). Linguistic landscape in Sidoarjo City. NOBEL: Journal of Literature and Language Teaching, 9(2), 96–116. https://doi.org/10.15642/nobel.2018.9.2.96-116

Ferrarotti, L. (2017). The linguistic landscape and its potential for English language teaching. Journal for EuroLinguistiX, 14, 63-68. https://tinyurl.com/4p55u889

Fortuna, R. S. (2023). Tracing linguistic threads: A linguistic landscape study of academic institutions in Japan. International Research Journal of Modernization in Engineering Technology and Science, 5(8), 893-910. https://doi.org/10.56726/irjmets43907

Gaho, R., Kardana, N., & Sari, R. P. (2022). Linguistic landscape (LL): A theoretical review. KnE Social Sciences, 215-221. https://doi.org/10.18502/kss.v7i10.11290

Gonzalez, A. (2003). Language planning in multilingual countries: The case of the Philippines. Conference on language development, language revitalization and multilingual education in minority communities in Asia, Bangkok, Thailand, SIL International, Mahidol University, UNESCO, 6-8 November 2003. https://tinyurl.com/ezw4w3yc

Gorter, D., & Cenoz, J. (2015). Linguistic landscape and multilingualism. In J. Cenoz, D. Gorter, & S. May (Eds.), Language awareness and multilingualism. Encyclopedia of language and education. Springer, Cham. https://doi.org/10.1007/978-3-319-02325-0_27-1

Guo, Y., & Zhao, B. (2021). The discourse communication function of urban linguistic landscape. Proceedings of the 2020 International Conference on Language, Communication, and Culture Studies. https://doi.org/10.2991/assehr.k.210313.016

Hernández, L. C., López-Gopar, M. E., & Sughrua, W. M. (2017). From linguistic landscape to semiotic landscape: Indigenous language revitalization and literacy. Studie z aplikované lingvistiky - Studies in Applied Linguistics, 8(2). https://tinyurl.com/3wbnsn4a

Inal, D., Bayyurt, Y., Özturhan, M., & Bektas, S. (2020). Multilingualism in the linguistic landscape of Istanbul. World Englishes, 40(2), 153-296. https://doi.org/10.1111/weng.12514

Landry, R., & Bourhis, R. Y. (1997). Linguistic landscape and ethnolinguistic vitality: An empirical study. Journal of Language and Social Psychology, 16(1), 2349. https://doi.org/10.1177/0261927X970161002

Jazul, M. E. M. A., & Bernardo, A. S. (2017). A look into Manila Chinatown‘s linguistic landscape: The role of language and language ideologies. Philippine Journal of Linguistics, 48, 75-98. https://tinyurl.com/c66vcwb3

Patumbon, R. G. (2023, December 9). Davao City tops English proficiency index in Mindanao. SunStar Publishing, Inc. https://tinyurl.com/4j72crft

Pliško, L., & Šamo, R. (2018). The linguistic landscape in the Brijuni National Park. Hum: Journal of the Faculty of Humanities and Social Sciences, 13(20). https://tinyurl.com/4pnvna3h

Rubrico, J. G. U. (2012). Indigenization of Filipino: The case of the Davao City variety. University of Malaya

Said, I. G., & Rohmah, Z. (2018). Contesting linguistic repression and endurance: Arabic in the Andalusian linguistic landscape. Pertanika Journals Social Sciences and Humanities, 26(3), 1865-1881.

Scollon, R., & Scollon, S. W. (2003). Discourses in place: Language in the material world. Routledge.

Supriatnoko, S., Mustofa, A., Onida, M., & Sugianingsih, N. M. W. (2023). Landscape linguistics in Depok City Village Park. Interdisciplinary Social Studies, 3(1), 34–41. https://doi.org/10.55324/iss.v3i1.604

Syamsurijal, S., & Iswary, E. (2023). Language use in public space (Linguistic landscape study in shopping centers in Makassar City). International Journal of Social Science, 3(2), 113–122. https://doi.org/10.53625/ijss.v3i2.6295

Tenorio, A. D. (2022). When language gets into the equation: Mother tongue-based multilingual education (MTB-MLE) policy appropriation in elementary mathematics instruction. Journal of Multilingual and Multicultural Development, 45(6), 2064–2077. https://doi.org/10.1080/01434632.2022.2039673

Valerio, L. G. (2018). Perspectives from the streets and the classrooms in the same ‘Hood: Linguistic landscapes of Sunset Park, Brooklyn [Doctoral dissertation, City University of New York]. https://tinyurl.com/2maf59bf

Yoel, J. (2020). The visibility of the English language in the linguistic landscape of two teacher training colleges in Israel. Journal of English as an International Language, 15(1), 44-63. https://tinyurl.com/mr3724v9

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Downloads

Download data is not yet available.